Mixed Berry Jam
Behr · UL100-21
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The Analysis
Mixed Berry Jam is a deep, saturated plum that absorbs a significant amount of light due to its low LRV of 8.05. It will make a space feel more intimate and enclosed rather than expansive, which is excellent for creating a cozy, high-contrast environment.
Because this color is so dark, it functions best as a dramatic accent wall or an all-over treatment in a small, windowless space like a powder room or den. It is too heavy for a main wall color in a typical living area unless you are intentionally aiming for a moody, saturated aesthetic.
LRV 8History & Origin
This color channels a modern take on Victorian-era opulence, where dark, rich pigments were used to show off status and depth. It fits perfectly into updated heritage homes that utilize deep jewel tones to anchor traditional architectural details.
How to Use It
Pair this with warm brass hardware to make the purple undertones pop, or use matte black for a cleaner, modern edge. It complements walnut wood tones beautifully, but avoid pairing it with light, ashy woods which may look washed out against such a deep hue.
The Mood
This shade feels sophisticated and grounded, offering a restful atmosphere that avoids the harshness of black. It provides a stabilizing presence that feels intentional and calm, making it a great choice for areas where you want to retreat rather than energize.
Colour harmonies
Complementary
Opposite on the colour wheel — bold, high-contrast pairings. Use for a feature wall or furniture you want to command attention.
Analogous
Neighbouring hues — cohesive and calm, great for layered schemes that feel collected rather than matched.
Split complementary
Near-opposites for strong contrast with a little less tension than a pure complement. A favourite of interior designers.
Triadic
Three evenly spaced hues — balanced, vibrant, and versatile. Keep one dominant and use the others sparingly.
Tetradic (square)
Four hues in a square on the wheel — rich, dynamic palettes. Best when one colour leads and the others accent.
Monochromatic
Dark, mid, and light steps on the same hue — a failsafe gradient for trim, walls, and accents without shifting colour family.
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Brand Matches
Perceptually similar colours from across all brands in our database.
Lighting
See how this colour shifts across natural and artificial light conditions.
- Natural
- Morning
- Afternoon
- Evening
- Overcast
- 2700K
- 3500K
- 4000K
- 5500K