Velvet Ribbon 3
Dulux
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The Analysis
Velvet Ribbon 3 is a deep, saturated purple that absorbs a significant amount of light due to its low LRV of 12.26. Because it reflects very little light, it will make a room feel more enclosed and intimate rather than open or airy.
This colour is best used as a bold accent or a deliberate choice for a 'jewel box' room. It acts as a dramatic backdrop for art or high-contrast decor rather than a neutral base for the whole home.
LRV 12History & Origin
While deep purples have ties to Victorian-era parlor drama, this specific tone feels contemporary and intentional. It sits comfortably in modern interiors looking for a touch of velvet-like richness and luxury.
How to Use It
It works best in media rooms, home offices, or powder rooms. Pair it with warm brass metals for a classic contrast or matte black hardware to lean into a modern, edgy aesthetic.
The Mood
This is a sophisticated, moody shade that promotes a sense of focus and calm. It feels grounded and restful, making it an excellent choice for spaces where you want to escape the visual noise of the rest of the house.
Colour harmonies
Complementary
Opposite on the colour wheel — bold, high-contrast pairings. Use for a feature wall or furniture you want to command attention.
Analogous
Neighbouring hues — cohesive and calm, great for layered schemes that feel collected rather than matched.
Split complementary
Near-opposites for strong contrast with a little less tension than a pure complement. A favourite of interior designers.
Triadic
Three evenly spaced hues — balanced, vibrant, and versatile. Keep one dominant and use the others sparingly.
Tetradic (square)
Four hues in a square on the wheel — rich, dynamic palettes. Best when one colour leads and the others accent.
Monochromatic
Dark, mid, and light steps on the same hue — a failsafe gradient for trim, walls, and accents without shifting colour family.
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Brand Matches
Perceptually similar colours from across all brands in our database.
Lighting
See how this colour shifts across natural and artificial light conditions.
- Natural
- Morning
- Afternoon
- Evening
- Overcast
- 2700K
- 3500K
- 4000K
- 5500K