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Mid-Century ModernSouth-Facing

BEAT

Jotun · 2587

The Analysis

Beat is a deep, earthy terracotta that pulls the walls inward to create an intimate, cozy atmosphere. Because it has an LRV of 22.28, it absorbs a significant amount of light rather than reflecting it, making large rooms feel grounded and smaller rooms feel enclosed.

Beat is too bold for a full-room wash unless you want a dramatic, moody den. It works best as a primary accent wall or in smaller transitional spaces like a powder room or an entryway.

LRV 22

History & Origin

This shade leans heavily into a 1970s revival aesthetic, echoing the warm, raw palettes of Mid-Century design. It avoids the stuffiness of period Victorian colors, instead offering a modern, earthy punch.

Undertonewarm
FamilyOrange

How to Use It

Pair this with natural walnut wood tones or matte black metal hardware to balance its intensity. It thrives in dining rooms or creative offices where you want to add warmth without using a standard neutral.

The Mood

This color is highly energizing and warm, reminiscent of sun-baked clay. It feels stable and stimulating, making it a great choice for spaces where you want to feel active and social rather than sleepy.

Colour harmonies

Complementary

Opposite on the colour wheel — bold, high-contrast pairings. Use for a feature wall or furniture you want to command attention.

Analogous

Neighbouring hues — cohesive and calm, great for layered schemes that feel collected rather than matched.

Split complementary

Near-opposites for strong contrast with a little less tension than a pure complement. A favourite of interior designers.

Triadic

Three evenly spaced hues — balanced, vibrant, and versatile. Keep one dominant and use the others sparingly.

Tetradic (square)

Four hues in a square on the wheel — rich, dynamic palettes. Best when one colour leads and the others accent.

Monochromatic

Dark, mid, and light steps on the same hue — a failsafe gradient for trim, walls, and accents without shifting colour family.

Brand Matches

Perceptually similar colours from across all brands in our database.

  • Warm Cider

    Behr · HDC-FL13-3

  • Mexican Chile

    Behr · 200D-6

  • Red Jalapeno

    Behr · 190D-6

  • Dash Of Curry

    Behr · M170-6

  • Quite Coral

    Sherwin-Williams · SW6614

  • Tandoori

    Behr · M170-7

Lighting

See how this colour shifts across natural and artificial light conditions.

  • Natural