Mid-Century ModernSouth-Facing

BLUEBERRY PINK

Jotun · 3118

The Analysis

Blueberry Pink is a mid-toned, dusty mauve that absorbs some light rather than reflecting it, creating a cozy and enclosed feeling. With an LRV of 39.26, it won't make a small room feel larger or airier; instead, it adds depth and visual weight to the walls.

It functions best as a statement wall or a 'color-drenched' room where you paint the walls, trim, and doors the same shade. It is too heavy for a subtle backdrop but works perfectly as a sophisticated primary color in a bedroom or reading nook.

LRV 39

History & Origin

This is a modern evolution of the dusky, muted palettes seen in mid-20th-century design. It moves away from the stark, clean whites of contemporary trends toward a richer, more intentional aesthetic.

Undertonewarm-red
FamilyPurple

How to Use It

Pair this with warm walnut wood tones or matte black metal hardware to balance its softness. It performs best in bedrooms or powder rooms, where you can lean into the moody, cocoon-like atmosphere it creates.

The Mood

This color is inherently grounding and restful rather than high-energy. It provides a sophisticated, calm backdrop that feels mature and stable, making it an excellent choice for spaces where you want to wind down.

Colour harmonies

Complementary

Opposite on the colour wheel — bold, high-contrast pairings. Use for a feature wall or furniture you want to command attention.

Analogous

Neighbouring hues — cohesive and calm, great for layered schemes that feel collected rather than matched.

Split complementary

Near-opposites for strong contrast with a little less tension than a pure complement. A favourite of interior designers.

Triadic

Three evenly spaced hues — balanced, vibrant, and versatile. Keep one dominant and use the others sparingly.

Tetradic (square)

Four hues in a square on the wheel — rich, dynamic palettes. Best when one colour leads and the others accent.

Monochromatic

Dark, mid, and light steps on the same hue — a failsafe gradient for trim, walls, and accents without shifting colour family.

Brand Matches

Perceptually similar colours from across all brands in our database.

  • Emporium Rose 3

    Dulux

  • Waterlily Blush 3

    Dulux

  • Debutant

    Little Greene · 6154

  • Taste Of Berry

    Behr · 690D-4

  • Raspberry Smoothie

    Behr · M130-4

  • Rosebay

    Sherwin-Williams · SW6563

Lighting

See how this colour shifts across natural and artificial light conditions.

  • Natural