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Mid-Century ModernNorth-Facing

Pursuit of Happiness

Valspar · 8001-25D

The Analysis

Pursuit of Happiness is a saturated, mid-tone yellow that acts as a light amplifier. Because of its high LRV of 70, it reflects a significant amount of light, making rooms feel more expansive and awake.

This is best used as a bold accent wall, in cabinetry, or in small transitional spaces like mudrooms. It is too intense for a main wall color in most homes unless you are aiming for a highly eclectic, maximalist style.

LRV 70

History & Origin

This shade leans toward a fresh, modern take on mid-century color palettes. It moves away from the muted, butter-yellow tones of the 90s and embraces a sharper, more contemporary vibrancy.

Undertonecool
FamilyYellow

How to Use It

Pair this with matte black hardware for a high-contrast modern look, or warm oak wood tones for a balanced feel. It performs best in kitchens or breakfast nooks where you want to emphasize natural morning light.

The Mood

Living with this yellow is undeniably energizing and tends to boost the mood of a space. It creates a cheerful, active environment that feels warm, though it can become overwhelming if applied to all four walls in a small room.

Colour harmonies

Complementary

Opposite on the colour wheel — bold, high-contrast pairings. Use for a feature wall or furniture you want to command attention.

Analogous

Neighbouring hues — cohesive and calm, great for layered schemes that feel collected rather than matched.

Split complementary

Near-opposites for strong contrast with a little less tension than a pure complement. A favourite of interior designers.

Triadic

Three evenly spaced hues — balanced, vibrant, and versatile. Keep one dominant and use the others sparingly.

Tetradic (square)

Four hues in a square on the wheel — rich, dynamic palettes. Best when one colour leads and the others accent.

Monochromatic

Dark, mid, and light steps on the same hue — a failsafe gradient for trim, walls, and accents without shifting colour family.

Brand Matches

Perceptually similar colours from across all brands in our database.

  • Cheerful

    Benjamin Moore · 354

  • Sun's Glory 0841

    Colourtrend

  • Lemon Jester

    Dulux

  • Majestic Yellow

    Benjamin Moore · 355

  • Delightful Yellow

    Benjamin Moore · 335

  • Pure Joy

    Benjamin Moore · 327

Lighting

See how this colour shifts across natural and artificial light conditions.

  • Natural