HeritageSouth-Facing

Moroccan Velvet 3

Dulux

The Analysis

Moroccan Velvet 3 is a deep, saturated berry tone that absorbs a significant amount of light due to its low LRV of 10.15. Because it is so dark, it will make walls feel like they are receding, which creates an intimate, enclosed atmosphere rather than an airy or spacious one.

This is a bold, high-impact choice best used as an accent wall or for 'colour drenching' a small space like a powder room or study. It is too intense to serve as a neutral backdrop for a whole-home scheme.

LRV 10

History & Origin

This colour leans into the dramatic, maximalist aesthetic often found in Victorian-inspired interiors or boutique hotel-style renovations. It moves away from sterile modern minimalism in favor of rich, character-driven depth.

Undertonewarm-red
FamilyRed

How to Use It

Pair this shade with warm brass or gold hardware to highlight the berry undertones, or use matte black fixtures for a sharper, modern edge. It works best in rooms with high ceilings or good ambient lighting to prevent the space from feeling like a cave.

The Mood

Living with this shade feels grounded and sophisticated rather than energizing. It creates a cocooning effect that is excellent for winding down, as it lacks the harshness of bright, high-contrast colours.

Colour harmonies

Complementary

Opposite on the colour wheel — bold, high-contrast pairings. Use for a feature wall or furniture you want to command attention.

Analogous

Neighbouring hues — cohesive and calm, great for layered schemes that feel collected rather than matched.

Split complementary

Near-opposites for strong contrast with a little less tension than a pure complement. A favourite of interior designers.

Triadic

Three evenly spaced hues — balanced, vibrant, and versatile. Keep one dominant and use the others sparingly.

Tetradic (square)

Four hues in a square on the wheel — rich, dynamic palettes. Best when one colour leads and the others accent.

Monochromatic

Dark, mid, and light steps on the same hue — a failsafe gradient for trim, walls, and accents without shifting colour family.

Brand Matches

Perceptually similar colours from across all brands in our database.

  • Jam Jar

    Valspar · V004-1

  • Cerise

    Sherwin-Williams · SW6580

  • Magenta

    Benjamin Moore · 2077-10

  • Chinaberry

    Benjamin Moore · 1351

  • Raspberry Glaze

    Benjamin Moore · 2078-20

  • Crushed Velvet

    Benjamin Moore · 2076-10

Lighting

See how this colour shifts across natural and artificial light conditions.

  • Natural
  • Morning
  • Afternoon
  • Evening
  • Overcast
  • 2700K
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  • 5500K